Overhauling Management Plans? Don’t Forget Revenue Management!
Overhauling Management Plans? Don’t Forget Revenue Management! Fernando Vives knows a thing or two about living life on the edge – of corporate bankruptcy. As the chief commercial officer of the European business hotel giant NH, six years ago he saw a major company...
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Making the Most of Google Analytics
Making the most of Google Analytics If you haven’t looked at integrating Google Analytics into your hotel internet marketing strategy, then you might be making a big mistake right now. Google Analytics can be an absolutely critical tool for hotel digital marketing,...
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5 Bad Habits Hotel Marketers Should Stop Right Now
Hotel Digital Marketing Bad Habits - Here at RevMar, we’re usually all about offering the best ways to present your business to the world. Today though, we’re looking at the opposite: instead of the dos, we’re looking at the don’ts. Here are five terrible habits hotel...
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3 Easy Ways to Boost Bookings with Your Landing Page
3 Easy Ways to Boost Bookings with Your Landing Page Your landing page may well be the single most important fixture of your hotel website marketing strategy – and odds are you’re neglecting it. A landing page can (and often does) make or break a potential booking. A...
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Revmar Digital: Return on Investment vs Revenue Opportunity Uplift?
Return on Investment or Revenue Opportunity Uplift? When developing revenue management strategies, Miami hoteliers all-too-often focus on one thing: return on investment. It makes sense: Return on Investment (ROI) does indeed deserve to be at the forefront of a...
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Revenue Management Asia/Pacific: Trending Stories from Asia Pacific
Revenue Management Asia/Pacific - Learn from the success of others in these trending stories from the revenue management industry in the Asia-Pacific region. Feeling Abandoned? Consider Personalization Online abandonment is a massive problem for hospitality and travel...
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